Projects per year
International and National Collaboration
Publications and projects within past five years.
Profiles
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Jari Salo, Dosentti, Aalto-yliopiston kauppakorkeakoulu
- Department of Economics and Management - Professor
- Marketing
- Doctoral Programme in Food Chain and Health - Supervisor for doctoral programme
Person: UH , Teaching and research personnel, U4 Research and teaching staff
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Jenniina Sihvonen
- Department of Economics and Management - Senior University Lecturer
- Marketing
Person: U3 Research and teaching staff, Teaching and research personnel
Projects
- 4 Finished
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Analyzing the Influence of Social Media Influencer’s Attributes and Content Esthetics on Endorsed Brand Attitude and Brand-Link Click Behavior: The Mediating Role of Brand Content Engagement
Mir, I. A. & Salo, J., 2024, In: Journal of Promotion Management. 30, 1, p. 1-28 28 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile -
Battle of Influence: Analysing the Impact of Brand-Directed and Influencer-Directed Social Media Marketing on Customer Engagement and Purchase Behaviour
Kumar, A., Rayne, D., Salo, J. & Yiu, C. S., 23 Apr 2024, In: Australasian marketing journal. 9 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile -
Guest editorial: A blockchain-based approach to marketing in the sharing economy
Tan, T. M., Salo, J., Alejandro, T. G. B., Tan, G.W.-H., Ooi, K.-B. & Dwivedi, Y. K., Apr 2024, In: Journal of Business Research. 177, 6 p., 114639.Research output: Contribution to journal › Article › Scientific
Open AccessFile -
Datasta tietämystä sensoreiden, robottien ja netnografian avulla
Salo, J., 3 Mar 2023, In: Kehittyvä Elintarvike. 2023, 3, p. 30-31 2 p.Research output: Contribution to journal › Article › Professional
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Ethical Marketing in the Blockchain-Based Sharing Economy: Theoretical Integration and Guiding Insights
Tan, T. M. & Salo, J., Apr 2023, In: Journal of Business Ethics. 183, p. 1113–1140 28 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile
Activities
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Department of Economics and Management (Organisational unit)
Salo, J. (Board member)
1 Aug 2024 → 31 Aug 2027Activity: Membership types › Membership or other role in national/international committee, council, board
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Department of Economics and Management (Organisational unit)
Salo, J. (Assessment)
5 May 2024 → 8 Aug 2024Activity: Membership types › Assessment of candidates for academic posts
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Vastaväittäjä Lotta Siutla
Salo, J. (Supervisor)
16 Aug 2024Activity: Examination types › Opponent of doctoral dissertation
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Finnish Academy of Marketing 2024
Salo, J. (Chair of organizing committee)
1 Jan 2024 → 7 Jun 2024Activity: Participating in or organising an event types › Organisation and participation in conferences, workshops, courses, seminars
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Journal of Business and Industrial Marketing (Journal)
Salo, J. (Reviewer)
1 Sept 2024 → 9 Sept 2024Activity: Publication peer-review and editorial work types › Peer review of manuscripts
Prizes
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Hyvä opettaja palkinto 2017 - Helsingin yliopiston ylioppilaskunta (HYY)
Salo, J. (Recipient), 2017
Prize: Prizes and awards
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Press/Media
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Vain 17 prosenttia ostanut vaatteita mobiililla
22/05/2018
1 item of Media coverage
Press/Media: Press / Media
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Suomalaiset siirtyvät vauhdilla kännykkäpalveluihin
06/01/2017
1 item of Media coverage
Press/Media: Press / Media
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Peliteollisuudesta tullut vakavasti otettava toimiala (radio)
01/01/2017
1 Media contribution
Press/Media: Press / Media