Research output per year
Research output per year
Personal profile
Education/Academic qualification
Kauppatieteet, Kauppatieteiden tohtori, Aalto University School of Business
… → 2016
Fields of Science
- 512 Business and Management
International and National Collaboration
Publications and projects within past five years.
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Creating a Co-Marketing Platform with Spillover Effects - Case Welcome to Wrexham
Sarkki Ekestubbe, S. K., Pöyry, E. & Parvinen, P., 2024, Proceedings of the 49th Annual Macromarketing Conference. Helsinki: Macromarketing society, p. 217-224 8 p. (Proceedings of the ... annual Macromarketing Conference; vol. 49).Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
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Design Principles for Virtual Reality Applications Used in Collaborative Service Encounters
Pöyry, E., Holopainen, J., Parvinen, P., Mattila, O. & Tuunanen, T., 19 Jul 2024, In: Journal of Service Research. 17 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile -
Introduction to Mixed Reality and Metaverse Minitrack
Holopainen, J., Pöyry, E., Cheng, X. & De Vreede, T., 3 Jan 2024, Proceedings of the 57th Hawaii International Conference on System Sciences. Bui, T. X. (ed.). Honolulu: Hawaii International Conference on System Sciences, p. 1437 1 p. (Proceedings of the Annual Hawaii International Conference on System Sciences).Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific
Open AccessFile -
How do trendy diets emerge? an exploratory social media study on the low-carbohydrate diet in Finland
Jauho, M., Pääkkönen, J., Isotalo, V., Pöyry, E. & Laaksonen, S-M., 15 Mar 2023, In: Food, Culture, and Society. 26, 2, p. 344-369 26 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile -
Introduction to HICSS-56 Minitrack - Mixed, Augmented and Virtual Reality: Services and Applications
Holopainen, J., Parvinen, P., Pöyry, E. & Laukkanen, T., 3 Jan 2023, Proceedings of the 56th Hawaii International Conference on System Sciences. Bui, T. X. (ed.). Honolulu: Hawaii International Conference on System Sciences, p. 1301-1302 2 p. (Proceedings of the Annual Hawaii International Conference on System Sciences).Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific
Open AccessFile
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Kasvuyritykset julkisuuden valokeilassa
Liikesivistysrahaston kannatusyhdistys r.y.
01/05/2024 → 30/04/2026
Project: Foundations (Private Foundations, Non-Profit Foundations, Charitable Trusts)
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HS-säätiö: vaikuttavat poliitikot ja pol
Pöyry, E., Pelevina, N., Reinikainen, H. M., Kannasto, E., Laaksonen, S., Pelevina, N. & Reinikainen, H. M.
Helsingin Sanomain Säätiö Kirjanpito
01/08/2022 → 30/04/2024
Project: Foundations (Private Foundations, Non-Profit Foundations, Charitable Trusts)
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UnCoCo: Vaihtoehtoiset viestijät koronakriisissä – Unconventional Communicators in the Corona Crisis
Laaksonen, S., Heikkilä, T., Pääkkönen, J., Reinikainen, H. M., Pöyry, E., Öhman, E., Jauho, M. & Luoma-Aho, V.
01/11/2020 → 31/12/2022
Project: Research project
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SSMA: Smarter Social Media Analytics
Laaksonen, S., Jauho, M., Salovaara, A., Pääkkönen, J., Kekkonen, A. & Pöyry, E.
01/12/2016 → 31/05/2018
Project: Research project
Prizes
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Best Paper Award FAMAC 2022
Pöyry, Essi (Recipient) & Parvinen, Petri (Recipient), 2 Jun 2022
Prize: Prizes and awards
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Best Paper Award of the Finnish Academy of Marketing Annual international conference 2023
Reinikainen, Hanna Maria (Recipient), Pöyry, Essi (Recipient), Kannasto, Elisa (Recipient), Pelevina, Nuppu-Maija (Recipient) & Laaksonen, Salla-Maaria (Recipient), 15 Jun 2023
Prize: Prizes and awards
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Best Research Paper Award DTGS 2019
Holopainen, Jani (Recipient), Vehviläinen, Riikka (Recipient), Mattila, Osmo (Recipient), Pöyry, Essi (Recipient) & Parvinen, Petri (Recipient), 20 Jun 2019
Prize: Prizes and awards
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Minitrack Best Paper Award HICSS 2022
Parvinen, Petri (Recipient), Tandefelt, Markus (Recipient), Pöyry, Essi (Recipient), Lähtevänoja, Antti Juhani (Recipient) & Mattila, Osmo (Recipient), 4 Jan 2022
Prize: Prizes and awards
Activities
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VNK: Sosiaalisen media luotettavan tiedon lähteenä? Näkökulmia some-sisältöjen tuotannosta ja kulutuksesta
Essi Pöyry (Speaker)
5 Mar 2024Activity: Talk or presentation types › Invited talk
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AI Monday: Social media influencers – how AI-based recommendation systems disrupt audience-influencer relations
Essi Pöyry (Speaker)
15 Jan 2024Activity: Talk or presentation types › Oral presentation
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JYU EMBA: Poliittiset ja kaupalliset vaikuttajat – tutkimustietoa ja tulevaisuuden näkymiä
Essi Pöyry (Speaker)
11 Jan 2024Activity: Talk or presentation types › Oral presentation
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SOSTE ry: Somevaikuttajat ja haitallisten elintarvikkeiden markkinointi
Essi Pöyry (Speaker)
20 Sept 2023Activity: Talk or presentation types › Invited talk
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Rajapinta ry. (External organisation)
Essi Pöyry (Board member)
2023 → …Activity: Membership types › Membership or other role in national/international committee, council, board
Press/Media
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Uutispodcast: Halpakauppa Temun suosiolla voi olla kova hinta
04/09/2024
1 Media contribution
Press/Media: Press / Media
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Yle Uutiset: Nuoret miehet ovat innokkaita säästäjiä ja sijoittajia, mutta myös velkaantuvat helpommin – tästä se johtuu
25/07/2024
1 item of Media coverage
Press/Media: Press / Media
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Uutispodcast: Osa viisufaneista jättää kilpailun katsomatta – mikä merkitys boikoteilla on?
10/05/2024
1 item of Media coverage
Press/Media: Press / Media