Photo of Essi Pöyry

Essi Pöyry

  • PL 24 (Unioninkatu 40)

    00014

    Finland

20112019
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Personal profile

Education/Academic qualification

Kauppatieteet, Kauppatieteiden tohtori, Aalto University School of Business

… → 2016

Fields of Science

  • 512 Business and Management

International and National Collaboration Publications and projects within past five years.

Publications 2011 2019

A Call for Authenticity: Audience Responses to Social Media Influencer Endorsements in Strategic Communication

Pöyry, E. I., Pelkonen, M., Naumanen, E. & Laaksonen, S-M., 2019, In : International Journal of Strategic Communication. 13, 4, p. 336-351 16 p.

Research output: Contribution to journalArticleScientificpeer-review

Enabling Sociability When Using Virtual Reality Applications: A Design Science Research Approach

Holopainen, J. M., Mattila, O., Parvinen, P. M. T., Pöyry, E. I. & Tuunanen, T., 2019, Proceedings of the 52nd Hawaii International Conference on System Sciences, HICSS 2019. Honolulu: University of Hawai'i at Manoa, p. 1728-1737 10 p.

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Open Access
File

Miten Suomi söi 2008–2016? Erityisruokavaliot ja niiden taustatekijät

Jallinoja, P. T., Jauho, M. M. K. & Pöyry, E. I., 12 Apr 2019, In : Yhteiskuntapolitiikka. 84, 2, p. 135-151 17 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access

Shopping with the Resale Value in Mind: A Study on Second-Hand Luxury Consumers

Turunen, L. & Pöyry, E., 2019, (Accepted/In press) In : International Journal of Consumer Studies.

Research output: Contribution to journalArticleScientificpeer-review

Sosiaalisen median ennustekyky kaupan myynnissä - esimerkkinä veganismi ja vegaaniset ruuat

Isotalo, V. E. J., Laaksonen, S-M., Pöyry, E. I. & Jallinoja, P., 2019, In : Kansantaloudellinen Aikakauskirja. 115, 1, p. 91-112 22 p.

Research output: Contribution to journalArticleScientific

Open Access

Projects 2016 2018

Prizes

Best Research Paper Award

Jani Holopainen (Recipient), Riikka Vehviläinen (Recipient), Osmo Mattila (Recipient), Essi Pöyry (Recipient) & Petri Parvinen (Recipient), 20 Jun 2019

Prize: Prizes and awards

Activities 2018 2019

  • 3 Oral presentation
  • 2 Organisation and participation in conferences, workshops, courses, seminars

Vaikuttajamarkkinointi - Miten se toimii ja miltä se näyttää tulevaisuudessa?

Essi Pöyry (Speaker)
12 Apr 2019

Activity: Talk or presentation typesOral presentation

Hawaii International Conference on System Sciences

Petri Mika Tapani Parvinen (Member of organizing committee), Juho Hamari (Member of organizing committee), Essi Pöyry (Member of organizing committee)
8 Jan 201911 Jan 2019

Activity: Participating in or organising an event typesOrganisation and participation in conferences, workshops, courses, seminars

Sosiaalinen media: Yhteisöllisyys, vaikuttaminen, kaupankäynti

Essi Pöyry (Speaker)
6 Sep 2018

Activity: Talk or presentation typesOral presentation

Datan kaupallistaminen

Essi Pöyry (Speaker)
13 Nov 2018

Activity: Talk or presentation typesOral presentation

Kulutustutkimuksen Seuran syysseminaari 2018

Essi Pöyry (Member of organizing committee), Salla-Maaria Laaksonen (Member of organizing committee), Vasileios Charitsis (Member of organizing committee)
29 Nov 201830 Nov 2018

Activity: Participating in or organising an event typesOrganisation and participation in conferences, workshops, courses, seminars