Activities per year
Project Details
Description (abstract)
WeValueFood will enhance consumer health and support the European Agri-food economy by improving future generations’ knowledge of, and engagement with, food. Novel approaches will be used to engage with next generation audiences: students from primary school to university. Following a pan-European inventory of current tools and resources; novel engagement and education approaches (e.g. gamification, txokos, food interest groups/collectives, “twinning”, science meets food) will be used to produce our future food champions who will communicate food values through digital media platform(s) of their choosing. WeValueFood will be supported by a pan European network of high profile "food stars" and stakeholders. Industry will "relearn" to engage with our youth on food values. The project will be scaled-up across Europe, targeting regions where a greater engagement and understanding of food is needed in order for the next generations to make the best choices of the food they eat.
Layman's description
WeValueFood will enhance consumer health and support the European Agri-food economy by improving future generations’ knowledge of, and engagement with, food. Novel approaches will be used to engage with next generation audiences: students from primary school to university. Following a pan-European inventory of current tools and resources; novel engagement and education approaches (e.g. gamification, txokos, food interest groups/collectives, “twinning”, science meets food) will be used to produce our future food champions who will communicate food values through digital media platform(s) of their choosing. WeValueFood will be supported by a pan European network of high profile "food stars" and stakeholders. Industry will "relearn" to engage with our youth on food values. The project will be scaled-up across Europe, targeting regions where a greater engagement and understanding of food is needed in order for the next generations to make the best choices of the food they eat.
Short title | EIT/We Value Food |
---|---|
Status | Finished |
Effective start/end date | 01/01/2019 → 31/12/2020 |
Fields of Science
- 416 Food Science
- 3143 Nutrition
Activities
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Pro gradun ohjaus: Sukupuoli ja ruokasitoutuminen
Erkkola, M. (Supervisor)
Aug 2021 → …Activity: Examination types › Supervision of other thesis (Master's, Licentiate)
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Lapsen oikeus ruokakasvatukseen - työkaluja kestävämpään tulevaisuuteen
Erkkola, M. (Chair of organizing committee)
20 Nov 2020Activity: Participating in or organising an event types › Organisation and participation in conferences, workshops, courses, seminars
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WeValueFood -projektin kick off, University of Reading, UK
Erkkola, M. (Attendee)
11 Feb 2020Activity: Participating in or organising an event types › Organisation and participation in conferences, workshops, courses, seminars
Press/Media
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Tutkimus: Retki kauppaan -ruokakasvatuskonsepti vahvistaa lasten sitoutumista ruokaan, haastattelu Ruokatiedon tiedotteeseen
16/04/2021
1 Media contribution
Press/Media: Press / Media
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Suomalainen Retki kauppaan -ruokakasvatusmalli viedään nyt Eurooppaan, haastattelu lehdistötiedotteeseen
19/11/2020
1 Media contribution
Press/Media: Press / Media