A comparison between relationship marketing and social-psychological concepts of commitment

Research output: Book/ReportBook

Original languageEnglish
PublisherHelsingin yliopisto, Metsätieteiden laitos
Number of pages23
ISBN (Print)952-10-1714-7
Publication statusPublished - 2004
MoE publication typeC1 Scientific book

Publication series

NameReports
Publisher University of Helsinki, Department of Forest Economics
No.32
ISSN (Print)1236-6218

Cite this

Berghäll, S. (2004). A comparison between relationship marketing and social-psychological concepts of commitment. (Reports ; No. 32). Helsingin yliopisto, Metsätieteiden laitos.
Berghäll, Sami. / A comparison between relationship marketing and social-psychological concepts of commitment. Helsingin yliopisto, Metsätieteiden laitos, 2004. 23 p. (Reports ; 32).
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title = "A comparison between relationship marketing and social-psychological concepts of commitment",
author = "Sami Bergh{\"a}ll",
year = "2004",
language = "English",
isbn = "952-10-1714-7",
series = "Reports",
publisher = "Helsingin yliopisto, Mets{\"a}tieteiden laitos",
number = "32",
address = "Finland",

}

Berghäll, S 2004, A comparison between relationship marketing and social-psychological concepts of commitment. Reports , no. 32, Helsingin yliopisto, Metsätieteiden laitos.

A comparison between relationship marketing and social-psychological concepts of commitment. / Berghäll, Sami.

Helsingin yliopisto, Metsätieteiden laitos, 2004. 23 p. (Reports ; No. 32).

Research output: Book/ReportBook

TY - BOOK

T1 - A comparison between relationship marketing and social-psychological concepts of commitment

AU - Berghäll, Sami

PY - 2004

Y1 - 2004

M3 - Book

SN - 952-10-1714-7

T3 - Reports

BT - A comparison between relationship marketing and social-psychological concepts of commitment

PB - Helsingin yliopisto, Metsätieteiden laitos

ER -

Berghäll S. A comparison between relationship marketing and social-psychological concepts of commitment. Helsingin yliopisto, Metsätieteiden laitos, 2004. 23 p. (Reports ; 32).