A comparison between relationship marketing and social-psychological concepts of commitment

Research output: Book/Report › Book › Scientific › peer-review

Original language	English

Publisher	Helsingin yliopisto, Metsätieteiden laitos
Number of pages	23
ISBN (Print)	952-10-1714-7
Publication status	Published - 2004
MoE publication type	C1 Scientific book

Name	Reports
Publisher	University of Helsinki, Department of Forest Economics
No.	32
ISSN (Print)	1236-6218

Cite this

@book{666894a471384859af61d6642aa86721,

title = "A comparison between relationship marketing and social-psychological concepts of commitment",

author = "Sami Bergh{\"a}ll",

year = "2004",

language = "English",

isbn = "952-10-1714-7",

series = "Reports ",

publisher = "Helsingin yliopisto, Mets{\"a}tieteiden laitos",

number = "32",

address = "Finland",

}