TY - JOUR
T1 - Can we have a Conversation about the association between Food Preferences and Work Environment? An outlook at the Viikki campus
AU - Österberg, PhD, Peter
N1 - My research deals with the future of agriculture from a perspective of leadership, marketing, innovation, and food (nutrition). I teach three courses in Swedish: YET-222 Leadership and Creativity for problem-solving YET-223 Wath's the future of agriculture? (Aktuella lantbruksekonomiska frågor) EKM- Qualitative method And one course in English: AGERE-026 Leadership & Organization (advanced level) I'm also: member of the research group: Management & Organizations for Sustainable Food system Head of the Well-being team for the Department of Economics and Management
PY - 2019/9/27
Y1 - 2019/9/27
N2 - A survey, done at Vikkii campus at the University of Helsinki, claim 17 % would be ‘willing to’ change to a vegan diet. That's 323 people in the workforce. ICAN survey shows that 95 % of the population choose food based on taste and prize. 4 % ask for local and/or organic. 1 % demand things like a vegan diet. How can the prevalence of willingness to change to a vegan diet be 17 times higher at Vikkii campus compared to the general population? The human mind is constructive and sensitive to framing. People who demand a vegetarian or vegan diet score high on neuroticism, and are searching for a social identity: collapse anxiety. This seem to a workplace problem that needs to be sorted out by the management.
AB - A survey, done at Vikkii campus at the University of Helsinki, claim 17 % would be ‘willing to’ change to a vegan diet. That's 323 people in the workforce. ICAN survey shows that 95 % of the population choose food based on taste and prize. 4 % ask for local and/or organic. 1 % demand things like a vegan diet. How can the prevalence of willingness to change to a vegan diet be 17 times higher at Vikkii campus compared to the general population? The human mind is constructive and sensitive to framing. People who demand a vegetarian or vegan diet score high on neuroticism, and are searching for a social identity: collapse anxiety. This seem to a workplace problem that needs to be sorted out by the management.
KW - 515 Psychology
KW - 615 History and Archaeology
KW - 5144 Social psychology
KW - 416 Food Science
KW - 412 Animal science, dairy science
UR - https://blogs.helsinki.fi/petoster/2019/09/27/can-we-have-a-conversation-about-the-association-between-food-preferences-and-work-environment-an-outlook-at-the-viikki-campus/
M3 - Other articles
JO - Blogs at HelsinkiUni
JF - Blogs at HelsinkiUni
ER -