Category Management på svenska livsmedelsmarknader

Petri Ollila, Arto Lindblom, Rami Olkkonen, Saara Hyvönen

Research output: Book/ReportCommissioned reportProfessional

Original languageSwedish
VolumeWorking Papers
Number of pages23
Publication statusPublished - 2011
MoE publication typeD4 Published development or research report or study

Fields of Science

  • 512 Business and Management

Cite this

Ollila, P., Lindblom, A., Olkkonen, R., & Hyvönen, S. (2011). Category Management på svenska livsmedelsmarknader.