Ethical meat from family farms? Transparency and proximity in a blog marketing campaign on broiler production

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Original languageEnglish
Title of host publicationMeatsplaining: The Animal Agriculture Industry and the Rhetoric of Denial
EditorsJason Hannan
PublisherSydney University Press
Publication date2020
Pages79-102
ISBN (Electronic)978-1-74332-721-0
Publication statusPublished - 2020
MoE publication typeA3 Book chapter

Fields of Science

  • 412 Animal science, dairy science
  • 611 Philosophy

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