@article{732726f8bd514c1880538be7254c51d2,
title = "Exploring uplift modeling with high class imbalance",
keywords = "Heterogeneous treatment effect, High class imbalance, Undersampling, Uplift modeling, 113 Computer and information sciences",
author = "Otto Nyberg and Arto Klami",
year = "2023",
month = jan,
day = "23",
doi = "10.1007/s10618-023-00917-9",
language = "English",
volume = "37",
pages = "736–766",
journal = "Data Mining and Knowledge Discovery",
issn = "1384-5810",
publisher = "Springer Netherlands",
}