Introduction to Customer Analytics and Data-Led Ominchannel Commerce Minitrack

Petri Mika Tapani Parvinen; Maurits Kaptein; Juho Hamari; Essi Ilona Pöyry

doi:10.24251/HICSS.2017.465

Introduction to Customer Analytics and Data-Led Ominchannel Commerce Minitrack

Petri Mika Tapani Parvinen, Maurits Kaptein, Juho Hamari, Essi Ilona Pöyry

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Proceedings of the 50th Hawaii International Conference on System Sciences
Number of pages	1
Publisher	IEEE Computer Society
Publication date	2017
Pages	3851
ISBN (Print)	978-0-9981331-0-2
DOIs	https://doi.org/10.24251/HICSS.2017.465
Publication status	Published - 2017
MoE publication type	A4 Article in conference proceedings
Event	Hawaii International Conference on System Sciences - Waikoloa, HI, United States Duration: 4 Jan 2017 → 7 Jan 2017 Conference number: 50

Publication series

Name	Proceedings of the Hawaii International Conference on System Sciences
Publisher	IEEE Computer Society
ISSN (Print)	1060-3425

Fields of Science

113 Computer and information sciences
512 Business and Management

Access to Document

10.24251/HICSS.2017.465Licence: CC BY-NC-ND

2017-parvinen_et_al-customer_analytics_and_data-led_omnichannel_commerceFinal published version, 99.5 KBLicence: CC BY-NC-ND

Cite this

Parvinen, P. M. T., Kaptein, M., Hamari, J., & Pöyry, E. I. (2017). Introduction to Customer Analytics and Data-Led Ominchannel Commerce Minitrack. In Proceedings of the 50th Hawaii International Conference on System Sciences (pp. 3851). (Proceedings of the Hawaii International Conference on System Sciences). IEEE Computer Society. https://doi.org/10.24251/HICSS.2017.465

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title = "Introduction to Customer Analytics and Data-Led Ominchannel Commerce Minitrack",

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author = "Parvinen, {Petri Mika Tapani} and Maurits Kaptein and Juho Hamari and P{\"o}yry, {Essi Ilona}",

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language = "English",

isbn = "978-0-9981331-0-2",

series = "Proceedings of the Hawaii International Conference on System Sciences",

publisher = "IEEE Computer Society",

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Parvinen, PMT, Kaptein, M, Hamari, J & Pöyry, EI 2017, Introduction to Customer Analytics and Data-Led Ominchannel Commerce Minitrack. in Proceedings of the 50th Hawaii International Conference on System Sciences. Proceedings of the Hawaii International Conference on System Sciences, IEEE Computer Society, pp. 3851, Hawaii International Conference on System Sciences, Waikoloa, HI, United States, 04/01/2017. https://doi.org/10.24251/HICSS.2017.465

Introduction to Customer Analytics and Data-Led Ominchannel Commerce Minitrack. / Parvinen, Petri Mika Tapani; Kaptein, Maurits; Hamari, Juho et al.
Proceedings of the 50th Hawaii International Conference on System Sciences. IEEE Computer Society, 2017. p. 3851 (Proceedings of the Hawaii International Conference on System Sciences).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

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AU - Pöyry, Essi Ilona

N1 - Conference code: 50

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KW - 512 Business and Management

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SN - 978-0-9981331-0-2

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