People buy from people they trust: Using conversation analysis to understand what salespeople do to build trust

Jarkko Juhani Niemi, Ellen Pullins

Department of Finnish, Finno-Ugrian and Scandinavian Studies

Research output: Contribution to journal › Article › Scientific › peer-review

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DICIA - Digitalization in Customer Interaction
Niemi, J. (Principal Investigator), Rajala, R. (Project manager), Haakana, M. (Principal Investigator), Kaski, T. (Principal Investigator), Timonen, H. (Participant), Laakso, J. (Participant), Alamäki, A. (Participant), Holopainen, M. (Participant), Heinonen, P. (Participant) & Viitanen, M. (Participant)
01/04/2016 → 31/12/2018
Project: Research project