Collaborative Consumption as a Source of Market Disruption

Tutkimustuotos: ArtikkelijulkaisuArtikkeliTieteellinenvertaisarvioitu

Kuvaus

The concept of collaborative consumption has been developed in consumer studies to define new consumption opportunities which are facilitated by information systems. Accordingly, novel services such as the ridesharing service Uber, for transport, and the hospitality-brokering service Airbnb, for accommodation, successfully employ collaboration in consumption and provide consumers with novel types of access to services. Yet while the identification of this new characteristic of consumption is of great merit, less attention has been paid in consumer studies to how it challenges existing market arrangements. It is against this background that this article examines collaborative consumption as a source of market disruption. The article applies the concept to the empirical case of a pilot scheme in collaborative public transport (Kutsuplus), which essentially consisted of a taxi-like bus service in Helsinki, Finland. It argues that collaborative consumption may tend to contribute premium rather than standard quality in public services, which is apt to disrupt both public and private service markets. The analysis further affirms that the concept of collaborative consumption is well suited to the assessment of novel services and their disruptive characteristics.
Alkuperäiskielienglanti
LehtiManagement Studies
Vuosikerta7
Numero1
Sivut33-41
ISSN2328-2185
DOI - pysyväislinkit
TilaJulkaistu - tammikuuta 2019
OKM-julkaisutyyppiA1 Alkuperäisartikkeli tieteellisessä aikakauslehdessä, vertaisarvioitu

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title = "Collaborative Consumption as a Source of Market Disruption",
abstract = "The concept of collaborative consumption has been developed in consumer studies to define new consumption opportunities which are facilitated by information systems. Accordingly, novel services such as the ridesharing service Uber, for transport, and the hospitality-brokering service Airbnb, for accommodation, successfully employ collaboration in consumption and provide consumers with novel types of access to services. Yet while the identification of this new characteristic of consumption is of great merit, less attention has been paid in consumer studies to how it challenges existing market arrangements. It is against this background that this article examines collaborative consumption as a source of market disruption. The article applies the concept to the empirical case of a pilot scheme in collaborative public transport (Kutsuplus), which essentially consisted of a taxi-like bus service in Helsinki, Finland. It argues that collaborative consumption may tend to contribute premium rather than standard quality in public services, which is apt to disrupt both public and private service markets. The analysis further affirms that the concept of collaborative consumption is well suited to the assessment of novel services and their disruptive characteristics.",
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Collaborative Consumption as a Source of Market Disruption. / Repo, Juha Petteri; Timonen, Auli Päivi Tellervo.

julkaisussa: Management Studies, Vuosikerta 7, Nro 1, 01.2019, s. 33-41.

Tutkimustuotos: ArtikkelijulkaisuArtikkeliTieteellinenvertaisarvioitu

TY - JOUR

T1 - Collaborative Consumption as a Source of Market Disruption

AU - Repo, Juha Petteri

AU - Timonen, Auli Päivi Tellervo

PY - 2019/1

Y1 - 2019/1

N2 - The concept of collaborative consumption has been developed in consumer studies to define new consumption opportunities which are facilitated by information systems. Accordingly, novel services such as the ridesharing service Uber, for transport, and the hospitality-brokering service Airbnb, for accommodation, successfully employ collaboration in consumption and provide consumers with novel types of access to services. Yet while the identification of this new characteristic of consumption is of great merit, less attention has been paid in consumer studies to how it challenges existing market arrangements. It is against this background that this article examines collaborative consumption as a source of market disruption. The article applies the concept to the empirical case of a pilot scheme in collaborative public transport (Kutsuplus), which essentially consisted of a taxi-like bus service in Helsinki, Finland. It argues that collaborative consumption may tend to contribute premium rather than standard quality in public services, which is apt to disrupt both public and private service markets. The analysis further affirms that the concept of collaborative consumption is well suited to the assessment of novel services and their disruptive characteristics.

AB - The concept of collaborative consumption has been developed in consumer studies to define new consumption opportunities which are facilitated by information systems. Accordingly, novel services such as the ridesharing service Uber, for transport, and the hospitality-brokering service Airbnb, for accommodation, successfully employ collaboration in consumption and provide consumers with novel types of access to services. Yet while the identification of this new characteristic of consumption is of great merit, less attention has been paid in consumer studies to how it challenges existing market arrangements. It is against this background that this article examines collaborative consumption as a source of market disruption. The article applies the concept to the empirical case of a pilot scheme in collaborative public transport (Kutsuplus), which essentially consisted of a taxi-like bus service in Helsinki, Finland. It argues that collaborative consumption may tend to contribute premium rather than standard quality in public services, which is apt to disrupt both public and private service markets. The analysis further affirms that the concept of collaborative consumption is well suited to the assessment of novel services and their disruptive characteristics.

KW - 512 Business and Management

KW - Collaborative consumption

KW - Consumer studies

KW - Market disruption

KW - Public and private services

KW - Transport

U2 - 10.17265/2328-2185/2019.01.003

DO - 10.17265/2328-2185/2019.01.003

M3 - Article

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SP - 33

EP - 41

JO - Management Studies

JF - Management Studies

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