Analyzing Commercial Collaboration Attractiveness in YouTube Based on Micro-Analytical Content Labeling and Audience Retention

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	engelska
Titel på värdpublikation	Proceedings of the 55th Hawaii International Conference on System Sciences
Förlag	Hawaii International Conference on System Sciences
Utgivningsdatum	2022
ISBN (elektroniskt)	978-0-9981331-5-7
DOI	https://doi.org/10.24251/HICSS.2022.228
Status	Publicerad - 2022
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	Hawaii International Conference on System Sciences - , Förenta Staterna (USA) Varaktighet: 4 jan. 2022 → 7 jan. 2022 Konferensnummer: 55

Vetenskapsgrenar

@inproceedings{0822ab896b7d4b5c8d00efcadde6fb15,

title = "Analyzing Commercial Collaboration Attractiveness in YouTube Based on Micro-Analytical Content Labeling and Audience Retention",

keywords = "113 Computer and information sciences",

author = "Petri Parvinen and Markus Tandefelt and Essi P{\"o}yry and L{\"a}htev{\"a}noja, {Antti Juhani} and Osmo Mattila",

year = "2022",

doi = "10.24251/HICSS.2022.228",

language = "English",

booktitle = "Proceedings of the 55th Hawaii International Conference on System Sciences",

publisher = "Hawaii International Conference on System Sciences",

address = "United States",

note = "Hawaii International Conference on System Sciences<br/><br/>, HICSS ; Conference date: 04-01-2022 Through 07-01-2022",

}

Parvinen, P, Tandefelt, M, Pöyry, E , Lähtevänoja, AJ & Mattila, O 2022, Analyzing Commercial Collaboration Attractiveness in YouTube Based on Micro-Analytical Content Labeling and Audience Retention. i Proceedings of the 55th Hawaii International Conference on System Sciences. Hawaii International Conference on System Sciences, Hawaii International Conference on System Sciences

, Förenta Staterna (USA), 04/01/2022. https://doi.org/10.24251/HICSS.2022.228

Proceedings of the 55th Hawaii International Conference on System Sciences. Hawaii International Conference on System Sciences, 2022.

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

TY - GEN

T1 - Analyzing Commercial Collaboration Attractiveness in YouTube Based on Micro-Analytical Content Labeling and Audience Retention

AU - Parvinen, Petri

AU - Tandefelt, Markus

AU - Pöyry, Essi

AU - Lähtevänoja, Antti Juhani

AU - Mattila, Osmo

N1 - Conference code: 55

PY - 2022

Y1 - 2022

KW - 113 Computer and information sciences

U2 - 10.24251/HICSS.2022.228

DO - 10.24251/HICSS.2022.228

M3 - Conference contribution

BT - Proceedings of the 55th Hawaii International Conference on System Sciences

PB - Hawaii International Conference on System Sciences

T2 - Hawaii International Conference on System Sciences<br/><br/>

Y2 - 4 January 2022 through 7 January 2022

ER -