Digital Imaginations of National Parks in Different Social Media: A Data Exploration

Forskningsoutput: Kapitel i bok/rapport/konferenshandlingKonferensbidragProfessionell


Social media contains a wealth of information about human activities in different places. This information can complement data collection efforts in resource-scarce fields such as nature conservation. However, social media platforms differ in popularity, content, and access to data, and the choice of platform may greatly affect the resulting analysis. We explored Flickr, Instagram, and Twitter data from 39 Finnish national parks over a period of two years to assess the fitness-for-purpose of each platform for understanding place-based experiences of national park visitors. From Instagram, we extracted data using two different approaches: coordinate search and keyword search. Furthermore, we identified the languages used in Instagram data using the fastText library, and conducted preliminary content analysis of Flickr and Twitter data using Google Cloud Vision image annotation service. Instagram was the most popular platform in all national parks. Noteworthy, almost 50% of Twitter users had shared their geotagged national park post to Twitter via Instagram. Language identification from text content and content analysis of images provide basis for further exploration of the digital representations of national parks and place-related experiences of visitors.
Titel på gästpublikationOn the Way to Platial Analysis: Can Geosocial Media Provide the Necessary Impetus? : Proceedings of the First Workshop on Platial Analysis
RedaktörerRené Westerholt, Franz-Benjamin Mocnik , Alexander Zipf
Antal sidor8
FörlagHeidelberg university
Utgivningsdatum27 okt 2018
StatusPublicerad - 27 okt 2018
MoE-publikationstypD3 Professionella konferenshandlingar
EvenemangPLATIAL'18: Workshop on Platial Analysis - Heidelberg University, Heidelberg, Tyskland
Varaktighet: 20 sep 201821 sep 2018
Konferensnummer: 1


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