Industrial Ingredient Co-branding: A Brand Relationship Approach

Daniela Andreini, Giuseppe Pedeliento, Jari Tapani Salo

Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review

Originalspråk	finska
Tidskrift	International Journal of Business & Management
Volym	11
Nummer	7
Sidor (från-till)	23-41
Antal sidor	19
ISSN	2321-8916
DOI	https://doi.org/10.5539/ijbm.v11n7p23
Status	Publicerad - 2016
Externt publicerad	Ja
MoE-publikationstyp	A1 Tidskriftsartikel-refererad

Vetenskapsgrenar

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title = "Industrial Ingredient Co-branding: A Brand Relationship Approach",

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T1 - Industrial Ingredient Co-branding: A Brand Relationship Approach

AU - Andreini, Daniela

AU - Pedeliento, Giuseppe

AU - Salo, Jari Tapani

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