People buy from people they trust: Using conversation analysis to understand what salespeople do to build trust

Jarkko Juhani Niemi, Ellen Pullins

Forskningsoutput: TidskriftsbidragArtikelVetenskapligPeer review

Originalspråkengelska
TidskriftJournal of Marketing Theory and Practice
ISSN1069-6679
StatusInsänt - 7 feb. 2018
MoE-publikationstypA1 Tidskriftsartikel-refererad

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